tvstrategies™

DISH: Skip the Big Game, watch just the commercials!

Each year, not only is there a lot of hype about the NFL Super Bowl, the advertising is always part of the entertainment.  So when DISH Network announced that it’s invoking Reverse AutoHop – inverting the commercial-skipping feature of its Hopper home media gateway to skip the game, so you can watch ONLY the advertising – I could only say “Brilliant!”

(Edited Monday Feb 2nd: My favorite didn’t win, but 1) there’s always next year, and 2) baseball season is coming.)

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